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June 2014 Archives

June 16, 2014

Should you leave all your wedding plans to your bride to be?

As a man, we normally aren’t much for the details especially when it comes to occasions like weddings. It’s quite settled that these things are better handled by our better halves, especially since it deals with things like color coordination, flower arrangements, and overall decorations in your wedding and your reception as well. As guys, we would rather stay out of it and just opt to pay for it so there would be no problems in planning the wedding. However, if you have our two cents worth that you feel would be able to help you and your bride to be in planning your wedding that would be perfect for both of you, then you should help out in planning the wedding. There’s a pretty big chance that you guys are going to get a wedding coordinator, so that takes a load off with planning already. Since they would be doing all the legwork and laying out all the options and themes for you, all you need to do is to help decide on which one is best. Things that you need to consider are the budget, and of course, whether or not it would make you and your bride to be feel like it would be the most special and important day in your life. Don’t be shy to point out suggestions as well as to ask questions if you find something better. What’s important here is that you just have to communicate with your fiancé and your wedding coordinator.

Filed under Wedding by on .

3 Social Media Trends For 2014

It’s probably a good idea if you’re curious about the social media trends for 2014.

Keeping this in mind, the 2014 Social Media Marketing Industry Report which interviewed about 2800 marketers and more reveals some of the latests trends in the process.

#1: The Written Word is Still the Most Important

While there might be a number of changes, social media marketers have said that original written content remains most important. This is followed by visual content and even original videos too.

One indication of this is the recent move by LinkedIn to open their publishing platform for people to prove themselves as thought leaders. It’s clear that this social media network recognizes the power of the written word.

#2: Biggest Challenge is Determining Social Media Tactics

A number of social marketers (almost 91%) as the question as to which social tactics work best. While that might be a valid question, the real question is how we can be interesting enough so that people are talking about us.

In other words, if you’re boring, why would people be interested in engaging with your brand.

Think about that before you proceed…

#3: Understanding Social ROI remains a challenge

Measuring social ROI continues to be an area where only 37% of marketers can measure their social activities while another 35% aren’t sure but 28% cannot come up with any measurements at all.

However, this doesn’t mean that using this marketing channel is not a good idea but requires one to set things up in a such a way that the data can be defined, at your disposal and clearly measurable.

Filed under Social Media by on .