Choosing the correct template can make the difference between users going to your site and users going to your competitions site. Your template design should not be the first factor. The most important factor should be usability and easy navigation. Getting to know what type of users you have will also be a factor. For example, if a lot of your users are on dial-up, you should use a “lite” template. One that loads quick. Some important factors to reason with when choosing a template are.
– What the users want
– Pracicality and easy navigation
– Maximixing Adsense income
Notice how I put Adsense last?, without readers your blog won’t get any income.