webmaster seo
Webmaster & SEO Blog, Tips & Latest News

Webmaster

General webmastering

March 3, 2017

The top server side scripting languages

Article written by : Quadra Design

There are two types of websites: static and dynamic. Static websites do not change, and the best example is the typical corporate website. The website is mostly text and images with a contact form.
Dyna
mic sites are like applications; examples would be sites like Facebook, Gmail. Anything that generates something different based on user input. These dynamic websites run on a scripting language which fetches data from a database and displays it to the user. Here are the most popular server-side languages used today:

PHP

PHP is a general-purpose server-side scripting language that at the time of writing is used by three-quarters of websites running today. PHP is open source which is the primary reason for its popularity. There is a huge online community that supports and helps continue development. PHP is mostly used by smaller websites, but the largest footprint is from WordPress sites.

Java

PHP runs mostly smaller lower-traffic websites. On the other end of the spectrum, there is Java, which runs most of the high-traffic, high-performance sites. The two most notable examples of Java use for large scale websites would be Apple and Amazon, which both use Java web frameworks.

Python

Python is not as popular as PHP and Java but also runs some popular websites like Yahoo Maps, Shopzilla, and even the National Weather Service. It is a high-level language, which is meant to produce code is that more readable. This is possible thanks to a larger library of pre-existing functions that programmers can use for development.

Filed under Web Development & Hosting, Webmaster by on .

April 8, 2015

3 Tips to Help You Write User-Friendly Web Content

It’s not an easy task writing website content. This is not just about text but includes videos, images, charts and download files if and when necessary.

legible-scannable-readable-800x450

Given that how difficult preparing the right content is for your users as well as those you collaborate with, it should be more than obvious that a little planning and strategy will go a long way in writing excellent web content.

That said, here are 3 tips that can help you write user-friendly web content:

#1: Evaluating your current website content

Measure the usefulness of your content by asking whether it is accurate, if anything is missing and whether it is useful to its readers. Make sure you check the prices to see if the information is correct. Most of all, ensure that you have a clear objective for each piece of content.

#2: Know Your Target Audience

When you identify who your target audience is, that’s half the job done. Once you know this, you’ll know what to say (through your content) that will both appeal and inform the right audience. Once this is done, it’s easy to determine what kind of content one needs to add to all visitors that come to your website.

#3: Use Sitemaps as Blueprints

If you the analogy of building a website to a house, the sitemap of the website is like the blueprint that architects first construct. Without this plan, you might have a house that is missing certain must-have rooms in that sense.

For this, there is software that can help you organize the information such as Xmind as well as Microsoft Word’s Organization Chart.

Filed under Webmaster by on .

April 11, 2013

3 Ways to Enhance Your Social Media Marketing Efforts Through Blogging

Blogging has been known to aid social media marketing efforts. So, if you haven’t integrated blogging with social media, it’s time to give this approach some thought.

 

With that said, here are 3 ways to enhance your social media marketing efforts through the power of blogging:

 

#1: Share Blog Posts in Social Media Updates

If you aren’t sure of what to add to your Facebook updates, posting links to your blogs aren’t such a bad idea at all. What you need to keep in mind is that you maintain the 80/20 rule – which in this case, pertains to 80% of posts being non-promotional and 20% being promotional in nature.

 

#2: Make Sharing Simple

Since the objective is to drive more traffic to your posts, making it easy for your audience to share these posts should only help that objective along quite nicely. Not only will you gain more subscribers and readers but it will also act as social proof that validates the content published by your business.

 

A couple of way by which this can be achieved is by adding social sharing buttons on your blog either at the top or bottom of your posts. Also, you can ask your readers to share these posts as well.

 

#3: Redirect Social Advertising Links to Your Blogs

Sometimes the social advertising directed to your site might not get any traffic, and if you are facing this, then it’s time to redirect those links to your blogs instead. The only rule that applies here is that this will only work if your posts can be classified as valuable content and is directed at an audience that are also your potential customers.

Filed under Webmaster by on .

March 10, 2012

Top 3 Mistakes to Avoid in Web Design

One of the simplest rules in web design is the fact that a website has been designed for its users. While there are several designing errors that have been committed for a long time now, the ones that deter users from having a pleasant experience when they visit a website is the worst of the lot.

So here are a few errors that are considered to be web design no-no’s and that should be avoided at all costs:

#1: The Lack of Simple Search

Search engines these days accommodate for the usual typos, hyphens, plurals and so on and so forth in trying to get at what the user is looking for. There shouldn’t be any reason why searching for information at a particular site has to be difficult. Ensure that a simple ‘Search’ box is available at your site.

#2: The Use of PDF Files

One of the most irritating instances when one browses is when they come across a PDF file as it completed breaks their flow. Most of the time, PDF documents on the web will display as tiny fonts and the functionality of smooth scrolling is compromised. So, avoid PDF files and stick to web pages.

#3: Too Much Text

When a user opens a web page and finds a large block of text, the task of reading become arduous, painful and boring, to say the least. Remember that you are writing for the web and not for print so using methods such as sub-headers, bulleted lists, short paragraphs and a simple writing style is the best way to go.

Filed under Webmaster by on .

June 20, 2011

Three Things To Keep In Mind When You Write For The Internet

Content writing for the internet has very different demands as opposed to writing for a newspaper or even in writing a book. If you might be thinking as to why this is so, you have to remember that it is the audience that counts for a lot when writing such articles.

One of the biggest factors when it comes to writing for the web is the attention span of the individual who is reading what you have written. If you are a seasoned writer you will already know that this is significantly lesser as opposed to reading a book or a newspaper.

So here are three things to keep in mind when writing for the internet:

#1: Put the most important information upfront

Since readers over the internet have short attention spans, they almost always quickly scan what you write, so it is a good idea to write the most important right at the beginning of your article or write-up. A writing technique that is commonly used for press releases (known as the ‘inverted pyramid’) best exemplifies this style of writing. In putting up the most important information at the top, you will ensure that the reader will get the information that he or she is looking for as soon as possible and in this way you will help him or her to grasp the topic of writing faster.

#2: Keep the word limit to 700 words

Just like everyone dislikes a person who talks but never listens, writing an article that touches a 1000 words for the internet is a no-no because people generally won’t spend that much time reading your work as opposed to people who buy bi-weekly magazines. Of course, if your article is interesting enough and engages readers then this rule might not necessarily apply.

#3: Write crisply leaving out unnecessary words or sentences

Another irritating habit that can cause readers to stop reading your articles is by using words that are tough to understand, long sentences and so on and so forth. Remember you are writing for the common man so you have to remember to keep it short and simple.

Filed under Webmaster by on .

September 1, 2010

Managed Hosting 101

There are a lot to learn about managed hosting, especially if you are new in the online business. Managed hosting is costly and before you decide on availing this type of service, you should be able to get all the information you need for you to be able to know the essentials of this service.

One of the things that managed hosting offers is the monitoring of all your servers. This is done to make sure that there are no interruptions to the connection and operation of your website. Also, technical support is available anytime you need it, especially in case of server downtimes.

As an added extra, the resources of your server will also be carefully monitored. This will ensure you that your applications or programs do not consume too much memory to avoid lag times. Each of these alerts and notifications are usually sent via email.

Managed hosting will also monitor your log files regularly. This will make sure that your site is monitored each day for intrusions and hacks. This will free your mind of any security threat that is posed on your site.

Not only does managed hosting protect your site, they also protect your files as well. The hosting service will be the one to filter all the software in your website for defects and the hosting service will also protect your files from certain viruses.

These are some of the essentials offered by managed hosting to ensure that the operations of the business are on going.

Filed under Webmaster by on .

August 23, 2010

How to Subscribe to an RSS Feed

Guest Post By Sharon Housley

Subscribe to an RSS Feed

There are generally two different kinds of tools that allow visitors to subscribe to RSS feeds. These tools are known as aggregators, or RSS news readers. As the content of an RSS feed changes, the RSS reader/aggregator will update itself automatically and display the new RSS feed items.

There are two types of aggregators — desktop aggregators, and web-based aggregators…

Desktop Aggregators

These are downloadable desktop applications that contain all of the RSS subscriptions. In most cases, you can group and categorize the RSS feeds that you subscribe to. When open, the RSS desktop reader will update all the RSS feeds that you have subscribed to, and new posts will appear in the RSS reader.

Web-Based Aggregators

Web-based RSS aggregators are applications that reside online, through which you can subscribe to RSS feeds. The feeds are displayed on a webpage using a web browser like Internet Explorer or Firefox. For example, one of the more popular web-based aggregators is Google Reader.

How To Subscribe To An RSS Feed

In order to subscribe to an RSS feed, look for the RSS icon on the websites you visit. Find the URL for the RSS feed, and paste it into your RSS reader and subscribe to it.

Many web browsers, such as Firefox, include auto-discovery features which will automatically detect RSS feeds. With those browsers, you will see an RSS icon in the left-hand side of the URL box — just click the icon to obtain the link to the RSS feed.

Once subscribed, the aggregator or reader will periodically check to see if the RSS feed has been updated.

About the Author:
Sharon Housley manages marketing for FeedForAll software for creating, editing, publishing RSS feeds and podcasts. In addition Sharon manages marketing for RecordForAll audio recording and editing software.

Filed under Blogging, Webmaster by on .