It's been well established that a core—predominant, even—component of the Google AdWords quality-based bidding formula is historical CTR (clickthrough rate)....
Andrew Goodman
Perhaps it was lucky fate that Anders Hjorth (of Relevant Traffic, a European SEM agency) and I didn’t have too...
Part one of this article is here. "Big money goes around the world" - Rush When we left off, I...
"Search isn't sexy," claimed one Yahoo! exec at a recent Panama launch event. Poor guy. He must be working in...