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Google At $950 Per Share: Extreme Transparency

Paid Search - A Column From Search Engine Land To grow share, revenue and market capitalization, Google should adopt Extreme Transparency.

Google dominates search with 70% market share.
Google has soaring revenue, 63% up year-over-year Q1.
Google has a monster market cap, north of $140B.

But there’s a problem lurking in the wings, and pulling that problem into the sunlight and solving it—nay, obliterating it—would position Google for more share, more revenue, and more market cap. (GOOG shares at $950, anyone?) And the solution to this problem would help advertisers to boot.

Click to continue reading...


Paid Search - A Column From Search Engine Land
To grow share, revenue and market capitalization, Google should adopt Extreme Transparency.

Google dominates search with 70% market share.
Google has soaring revenue, 63% up year-over-year Q1.
Google has a monster market cap, north of $140B.

But there’s a problem lurking in the wings, and pulling that problem into the sunlight and solving it—nay, obliterating it—would position Google for more share, more revenue, and more market cap. (GOOG shares at $950, anyone?) And the solution to this problem would help advertisers to boot.

Click to continue reading…