Here’s a callout to the community! From all of us who operate locally focused sites, thanks are in order to the users who write reviews about local businesses such that others can make more informed decisions. User-generated reviews, as we have mentioned in past columns, are not a ‘silver bullet’ that can build or sustain Web sites on their own. However, they sure can add relevant and useful content, as well as some entertaining anecdotes.
Since we launched more than 100,000 sites in late June, I have had the chance to comb through many of the thousands of user reviews that have come in. It is enjoyable to step back from the day-to-day work we all do and take a look at what the community is capable of producing!
Here’s a callout to the community! From all of us who operate locally focused sites, thanks are in order to the users who write reviews about local businesses such that others can make more informed decisions. User-generated reviews, as we have mentioned in past columns, are not a ‘silver bullet’ that can build or sustain Web sites on their own. However, they sure can add relevant and useful content, as well as some entertaining anecdotes.
Since we launched more than 100,000 sites in late June, I have had the chance to comb through many of the thousands of user reviews that have come in. It is enjoyable to step back from the day-to-day work we all do and take a look at what the community is capable of producing!
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